A gentle word turns away wrath (Proverbs 15 v.1)
The first time I saw this advert I was shocked. The next time I watched it I was intrigued. Now I am inspired. Wordsmiths of any description live in dread of saying the wrong thing – but overall it is so very much better than saying nothing.
When I was writing the final words of my next book, Who Needs Words, I lingered hard and long over the last sentence. What should it say – after all those months of writing and agonising? In the end I opted for “for God’s sake – keep talking”.
Wouldn’t you agree?